
Struggling with Marketing Plans that Don’t Lead to Sales?
Join the Marketing Strategy Collective program and get monthly marketing coaching, strategy and tools guided around your business and developed to improve your sales revenue.
This isn’t just another program you sign up for and lose momentum on. It’s guided coaching built to help you learn what actually applies to your business, improve your sales and finally build a strategy you’ll use – not one that sits in a folder.
You know marketing takes more than posting on a schedule and hoping it works. A real strategy takes planning, the right skill at the right time and the space to actually work through it when you get stuck.
Some days, it might feel like you’re stuck in a loop doing the same things over and over and expecting different results. That’s exactly why continuing to learn new skills matters – learning the right skills with guided monthly coaching, at the right time, so your marketing actually helps you grow your business.
What if you found a group program to help you drive traffic, generate leads and grow your sales?
What if this wasn’t about forcing you into a cookie-cutter template everyone else in the program gets but a guided coaching program built around your actual business, your customers and your business goals.
If you’re ready to stop feeling overwhelmed by “just post more” advice and start seeing it turn into real traffic, leads and sales – it’s time to join the Marketing Strategy Collective — where strategy and support come together, so you’re never marketing your business alone.
What they said…
“I was struggling to learn how to establish and market a new business with social media so that it appeals to my vintage/antiques audience. The biggest thing the monthly workbooks did was to help me think through the steps for restructuring my website and business to reach more customers. Definitely subscribe – this interactive group program will guide you in your business, no matter what level you are at with it, based on where you are and what you need.”
Renell Moore, owner of TexasVintageShopper.com
“I joined the Marketing Strategy Collective expecting social media planning help and accountability, but it is so much more than that! Each month we work through a workbook and then come together, and during that Zoom meeting is where the magic happens! We talk through strategies, roadblocks, and ideas and the collaborative environment allows members from all different businesses to share and genuinely help each other.
Penney leads the sessions with fun and grace, and she doesn’t give you the answer, but asks a different question to help you find YOUR answer! The added value comes from the dedicated time to work through challenges with other business owners and gain perspectives I wouldn’t have reached on my own. If you are a small business owner who wants strategy AND community, this is it.”
Kate Reed, Bosma Design Solutions
“The Marketing Strategy Collective got me excited about the changes that I needed with my message clarity! I can already see how this cascades through into the posts, pins, and even going forward into Instagram. Suddenly the blocks I’ve been having are starting to fall away, so I must be on the right track to grow my online academy.”
Heidi, owner of PassiveIncomeRocks.com
“I’m working on this month’s Marketing Strategy Collective workbook – OMG – in just reading the first seven pages, my wheels are spinning and I found my course name within this process of thinking creatively!!”
Marketing Consultant Jessica Rosario
improve your consistency, Drive traffic and increase your sales
When you join the Marketing Strategy Collective, you’re stepping into a guided monthly coaching program built to help you learn new marketing skills and strategies that actually make your marketing messages work. You’ll get exclusive training, actionable strategies to stay consistent with your marketing messages, reach more customers and grow your business.
Whether you’re brand new to marketing or you’ve been at this for years, the Collective gives you the tools to develop a marketing plan you’ll actually stick with and the support to follow through on it – instead of one more strategy that fizzles out after week two.
You’ll participate in a collaborative online community of like-minded business owners. Every month, you work through your real marketing questions, get a plan built around your answers and bring it into a live group session where you’ll be able to share ideas, engage in problem-solving together and keeping each other accountable.
With the right skills, support and process in place, you’ll finally stop feeling stuck and start creating content that consistently drives results. Marketing doesn’t have to be a solo journey so let’s make it a collaborative experience that grows your business and your confidence at the same time.
How It Works & What You Get
When you join the Marketing Strategy Collective, you’re stepping into guided coaching where strategy meets real support. Each month, you’ll work through what’s actually happening in your business and often uncover opportunities that were right in front of you the whole time, just not visible until now.
choose your membership plan

cONTENT CREAtors
{FOUNDERS}
$47.00/month
This level includes the same features as the Connectors with additional marketing resources, strategy tools, customized training and as well extra live zoom sessions for just the Founding members.
You’ll get a digital workbook that includes an AI-guided prompt built around your real business answers – not just content ideas, but a concrete marketing plan you can act on to grow your business.
This mastermind-like group of the Marketing Strategy Collective is more about accountability and how to use the marketing tools to take your business to the next level.
Your program includes:
- Monthly interactive workbook into your inbox filled with resources with AI-guided strategy built around your business
- Access to Quarterly Marketing Training Workshops
- Additional Quarterly Implementation Zoom Sessions to review the Quarterly Marketing Training Workshop content and discuss how to implement the training actions
- Monthly Zoom Marketing Strategy Collaborative Sessions
- Community Chat access

community connectors
{connectors}
$15.00/month
This level is a Community Connections version to participate in an online conversations and access to the training workshops to help you connect to other like-minded business owners and get your questions answered about implementing your marketing plans.
Your program includes:
- Monthly Zoom Marketing Strategy Collaborative Sessions
- Access to Quarterly Marketing Training Workshops
- Community Chat access
what you’ll work through in the membership group:
Lay the Groundwork for Your Business
and see where you are so you can plan for where you want to go
Understand Your Ideal Client
to ensure your marketing messages will get them to take action
How Your Business Solves Customer Pain Points
and get clarity on the problems you solve and why they should buy from you
Create Visibility to Reach Customers
so you can finally get in front of the right customers with your marketing
Content Creation for Social Media
turn your ideas into an actual content marketing plan not just a list of post ideas.
Selling Without the Yucky Stuff { Storytelling }
share your story that builds trust and reaches the right customers
How to Sell More and Reach Your Income Goals
move your customers from stuck in their problem to finding their solution with your business
Review Your Marketing Progress
so you can be sure that you’re on the best path to reach your goals
Website Content that Converts
how to turn visitors landing on your site into customers
Brainstorm for Consistent Content Ideas
and do a deep dive into what your customers feel, think and do to make more sales
Decision Metrics and Tracking What Matters
learn what to track and how to use it to implement your content strategy
SEO-based Marketing
learn the steps to ensure you’re driving traffic to your website through search



