Generate Site Traffic and Reach More Customers Online

join the Marketing Strategy Collective — where support meets strategy so you never market your business alone.

Are you frustrated with all the same content creation information out there about how to sell more online? Seriously, just doing more videos can not be the only answer! 

Here’s the reality: what worked five years ago isn’t enough today. Marketing keeps changing and if you’re still relying on the same strategies, it’s no wonder growth feels harder than ever.

That’s why the Marketing Strategy Collective exists. It’s not about doing more. It’s about learning the right skills, at the right time, with the support to put them into action.

Are you a small business owner struggling to stay consistent with your marketing? 

If you’re like most entrepreneurs, you’ve probably signed up for too many coaching programs, sat through endless live streams in Facebook groups and spent hours trying to figure things out on your own. But for all that time and effort … what results do you really have to show for it?

Here’s the truth: the marketing world is changing fast.

What worked even a few years ago doesn’t work the same way today. That’s why growth feels harder than it should. It’s not that you’re doing something wrong – it’s that you haven’t been given the chance to reskill.

I’ve spent the past 20 years coaching small business owners – from fresh startups to seasoned small business owners ready to see real growth in this unstable economy.

And I’ve turned everything I’ve learned into the Marketing Strategy Collective membership experience designed to help you:

  • Reskill with the latest strategies for content and digital marketing.
  • Get step-by-step support so you can finally stop spinning your wheels.
  • Build a marketing system that actually fits the way YOU work on YOUR business.

Inside the Collective, you’ll join other like-minded business owners who are ready to trade in the cookie-cutter approaches for real strategies that create growth. Together, you’ll learn how to reskill, stay consistent and reach more customers online with the confidence that comes from having both support and strategy on your side.

How it works

content marketing membership group

When you join the Marketing Strategy Collective, you’re not just signing up for another program. You’re stepping into a supportive, collaborative space designed to help you learn new marketing skills every month. You’ll participate in an online exchange of ideas with other like-minded business owners to help you maintain a steady flow of engaging content and implementing your marketing plans.

Here’s what that looks like:

  • Personalized feedback from me, drawing on 20+ years of coaching small business owners.
  • A collaborative community of amazing entrepreneurs who share ideas, encouragement and solutions in a monthly live zoom call.
  • Guidance to help you work through your marketing challenges like your sales page to your content calendar with strategies that fit the way you work.

Every month inside the Collective, we’ll focus on a new marketing topic through the Create Your Business content development program. You’ll get strategy training, tools and resources plus the support to actually implement them so you can build a marketing system that delivers real results.

Together in the membership group, we’ll review monthly topics like:

  • Lay the Groundwork for Your Business and see where you are so you can plan for where you want to go
  • Understand Your Ideal Client to ensure your marketing messages will get them to take action
  • Content Creation for Social Media and get the steps to turn your ideas into a content strategy  
  • Selling Without the Yucky Stuff  and how you can share your story online 
  • Turn Ideas into Action Plans so you can creatively implement your content strategy 

Collaborative group support and feedback

 This is your space where small business owners come together to learn skills, share ideas and solve problems side by side. You’ll connect with small business owners and marketing managers who care as much about growing their businesses as you do and who understand the challenges of trying to do it all alone.

Because marketing doesn’t have to feel like guesswork with the right support and training. It can become the growth engine your business needs to see the results that you’ve always wanted.

Access to Marketing Tools and resources

Imagine being a part of a membership group that is designed to guide you in building a marketing process that’s backed by the right tools, resources and strategies to drive traffic, attract more leads and ultimately, boost your sales.

Inside the Marketing Strategy Collective, you won’t be left piecing it all together alone. Instead, you’ll join a supportive, collaborative community where you can get feedback and guidance on your sales pages, fresh content ideas or even how to map out your content calendar so your marketing finally feels clear and doable.

I’m Penney Fox, the Marketing Strategy Collective developer

I help women business owners develop their content strategy by teaching them how to tap into their creative side so they can stop the struggle with what marketing messages to share to reach more qualified customers.

I love learning about how our brains work and how it affects everything from how we deal with learning how to manage our relationships to how we can uncover insights with our business content marketing plans. 

As I continued to explore a new way to develop my content strategy, I knew I needed to share my process with others who were struggling with their marketing. I believe that when you spend time in a group collaborative space, you can uncover marketing ideas you haven’t thought of before – something that can help your customers do something easier, help you make you more money or discover a new way to develop your content creation ideas for your social media posts.